Google is revamping its ad policy for crypto exchanges and wallets

Google is expanding the scope of its crypto-related advertisement policy, the latest development in a years-long back and forth from the tech giant. In a policy statement published Wednesday, Google said that "[b]eginning August 3, advertisers offering Cryptocurrency Exchanges and Wallets targeting the United States may advertise those products and services when they meet the following requirements and are certified by Google." To qualify, exchanges and wallets need to "[b]e duly registered with (a) FinCEN as a Money Services Business and with at least one state as a money transmitter; or (b) a federal or state-chartered bank entity," "[c]omply with relevant legal requirements, including any local legal requirements, whether at a state or federal level" and "[e]nsure their ads and landing pages comply with all Google Ads policies." The new certification process will replace one that has existed for crypto exchanges since late 2018.  In March 2018, Google made waves when it banned crypto advertising from its search engine, a move that came after Facebook undertook a similar policy shift earlier that year. Yet in September 2018, Google walked back that strict policy somewhat, allowing for crypto exchanges to become certified advertisers on the platform for the U.S. and Japanese markets. Elsewhere, critics have long accused Google of not adequately addressing crypto-related ad scams.  Per Google's new statement, it will not allow advertisements for "initial coin offerings, Defi trading protocols, or otherwise promoting the purchase, sale, or trade of cryptocurrencies or related products." Cited examples include "initial DEX offerings, token liquidity pools, celebrity cryptocurrency endorsements, unhosted wallets, unregulated DApps." Further, "Ad destinations that aggregate or compare issuers of cryptocurrencies or related products" are also not allowed. "As a reminder, we expect all advertisers to comply with the local laws for any area that their ads target. This policy will apply globally to all accounts that advertise these financial products," Google concluded. Source:-https://www.theblockcrypto.com/linked/106997/google-is-revamping-its-ad-policy-for-crypto-exchanges-and-wallets
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The U.S Crypto Morning Session

It’s a bullish day for Bitcoin and the broader market. A Bitcoin move through to $38,000 levels would be needed, however, to bring $40,000 levels into play… It’s been a bullish start for Bitcoin and the broader crypto market. Following Tuesday’s pullback, the majors slid too early lows before finding support. At the time of writing, Bitcoin, BTC to USD, was up by 1.51% to $37,226.8. Through the early hours, UTC, Bitcoin slid to an early morning current day low of $35,933.0 before finding support. Know where Bitcoin is headed? Take advantage now with  Steering clear of the first major support level at $35,592, Bitcoin rose to a late morning intraday high $37,516.0. In spite of the morning rebound, however, Bitcoin came up short of the first major resistance level at $37,821. The Rest of the Pack At the time of writing, Chainlink was down by 0.55% to buck the trend this morning. It’s been a bullish morning for the rest of the majors, however. Binance Coin was up by 5.74% to lead the way, with Bitcoin Cash SV (+4.18%), Crypto.com Coin (+4.89%), and Polkadot (+3.98%) also finding strong support. Cardano’s ADA (+1.93%), Ethereum (+2.46%), Litecoin (+0.79%), and Ripple’s XRP (+0.43%) trailed the front runners, however. Through the early hours, the crypto total market fell to an early morning low $1,575bn before rising to a high $1,655bn. At the time of writing, the total market cap stood at $1,645bn. Bitcoin’s dominance rose to an early high 42.74% before falling to a low 42.39%. At the time of writing, Bitcoin’s dominance stood at 42.37%. For the Day Ahead Bitcoin would need to avoid a fallback through the $36,740 to support another run at the first major resistance level at $37,821. Support from the broader market would be needed, however, for Bitcoin to break out from $37,500 levels. Barring an extended rally through the afternoon, resistance at $38,000 would likely continue to limit the upside. A break through the first major resistance level, however, would bring resistance at $40,000 into play. The second major resistance level sits at $38,969. Looking beyond the support and resistance levels, we saw a bullish cross this morning, with the 50 EMA crossing through the 100 EMA. The bullish cross and a narrowing of the 50 EMA on the 200 supported the rebound this morning. A fallback through the $36,740 pivot would bring the first major support level at $35,592 back into play. Barring an extended sell-off throughout the afternoon, however, Bitcoin should steer clear of sub-$35,000 levels. The second major support level sits at $34,511. Source:-https://www.fxempire.com/forecasts/article/the-u-s-crypto-morning-session-june-2nd-2021-736374
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Coinbase rival Kraken launches mobile app in the U.S. to capitalize on the crypto surge

Less than two months after Coinbase’s stock market debut, rival crypto exchange Kraken is bringing its mobile app to the U.S. as retail investors flock to digital currencies.  Starting Wednesday, the new Kraken App will allow many users across the U.S. to securely buy and sell more than 50 crypto tokens from their mobile phones. “This consumer app is our first major foray into supporting wider consumer adoption in a much more simplified, easy-to-use interface,” Chief Product Officer Jeremy Welch told CNBC. The app launched in Europe earlier this year. In terms of trading volume, Kraken is the world’s fourth-largest digital currency exchange. In a crowded field of cryptocurrency apps, Kraken claims to offer “the lowest fees in the industry.” It points to its speedy verification and onboarding times as a key benefit. The fastest onboarding and purchase test is under a minute, depending on the user’s bank. Outside the U.S., Kraken is popular because of its margin and futures trading offerings, which are not yet available to U.S. consumers. Launched in 2013, Kraken says it has 7 million clients. It said its May trading volume grew more than sixfold from January. “The last five months have been pretty unreal at Kraken,” said Welch. “We’ve seen a surge in new clients and in all-time highs.” The app does not yet allow credit and debit card payments, but the company says it plans to enhance its offerings in coming weeks and months.  The company said it doesn’t offer service to residents of New York and Washington state due to the “cost of maintaining regulatory compliance.” The move into the U.S. market comes at a time of regulatory uncertainty and in the midst of a particularly volatile cycle. While bitcoin has quadrupled in value in the past year, the price has dropped more than 40% from its high in April. Officials ranging from U.S. Treasury Secretary Janet Yellen to European Central Bank President Christine Lagarde have raised concerns over the nefarious use of cryptocurrencies like bitcoin.  Kraken CEO Jesse Powell previously told CNBC he thinks there could be a wider crackdown in crypto trading. Powell said the U.S. is more “shortsighted” than other nations and “susceptible” to the pressures of incumbent legacy businesses like banks, which “stand to lose from crypto becoming a big deal.” Whereas crypto holdings on Coinbase are FDIC insured up to $250,000 per U.S. customer, Kraken has taken a different approach.  In a note to customers on its website, Kraken said that while the company takes “great care to protect the assets” of clients from loss, exchanges do not qualify for deposit insurance programs, nor should they function as cryptocurrency wallets. Kraken is registered as a money services business with the U.S. Treasury Department’s FinCEN and says it complies “with legal and regulatory requirements in all jurisdictions” where it operates. Before the May sell-off in the crypto market, Powell said the company was considering going public in 2022 via a direct listing, similar to the route taken by Coinbase. Source:-https://www.cnbc.com/2021/06/02/kraken-launched-mobile-app-in-us-for-bitcoin-and-ethereum-purchases.html
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The Smart Point of Sales (POS) System is Here!

Wsoft now offers a feature-rich point of sales system. This is an ideal system for those reopening after the lockdown. This is a contactless ordering system that is ideal to get your business back on track. For example, it is one of the best bar point of sale systems for pubs reopening. This system is specially designed to simplify this process and happens to be one of the most modern, innovative and reliable ones. This is the best system to get back in the business and gain an upper edge over your competitors. This is a smart POS system that implements artificial intelligence (AI) to manage and control your business. Besides this, it also includes many additional features that are ideal for a point of sales system. It is the ideal system for those who wish to serve their customers faster and offer many different methods of ordering. It also allows you to make changes to the system on the fly and avoid expensive delays. This system also provides a sales report that is very simple and easy to understand and makes it easy to analyse your business. This can be done either from a computer or from a smartphone. Some of the other smart features include that it works without an Internet connection hence in the case where the Internet is having an issue or is slow this system will not shut down unlike other cloud-based POS systems. This makes it the idea for cafe POS systems in Australia. This system has been specially designed with the Australian market in mind and is 100% Australian owned. The advantage is that it is likely to be more intuitive than the other systems that have been developed overseas. Some of the other features include ease of creating multiple logins with a high level of security as well. It is ideal for those looking for POS systems for bars. The layout has been specially designed to make the ordering process easier as well. It can print on multiple printers and also quickly obtain data of an existing customer to streamline the ordering process. It has been specially designed after considering the busy schedule of a businessman who might have the need to access the system remotely. It allows them to analyse the reports remotely and also perform several other tasks. About WSoft Wsoft offers POS systems in Sydney for various industries like cafe, restaurant, bar, takeaway place, pizzeria, bakery, food truck, etc. Their packages include either a full installation like with software and hardware setup on-site along with printers and other essential components. They also offer staff training and help set up your system with the products and configure it to your liking. In addition to that WSoft also offers excellent support in many ways like via online means, remote assistance, phone support and personal visit if requested. As a business, there is the option to select from various software versions depending on the features you require. There are also many hardware accessories and systems that a business can choose from. The added benefit is that they are highly accessible. Contact: Address: 10-20 Mackay Street, Caringbah NSW 2229, Sydney, Australia Email: info@wsoft.com.au Telephone: +61 2 8581 3272  
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Ziqitza Rajasthan - Covid-19 unsung heroes : Ambulance and Call Centre Staff keeps the fight going

The second Covid-19 wave sweeping the country is testing the resilience of essential services providers like never before with the number of infections rising at an alarming rate and several patients requiring urgent hospitalization. ZHL Rajasthan appreciates the enormous risks taken by drivers and emergency medical technicians deployed on ambulances with advanced life support systems are often overlooked as the spotlight is often on doctors and nurses. They are among several unsung heroes making an enormous personal sacrifice to ensure India doesn’t give up in the fight against the pandemic. In the midst of a pandemic – COVID -19 Ambulance Staff and Healthcare workers are at the front line to fight it by risking their and their family lives while transferring the patients. They are worried about themselves and their family safety. Here are some stories shared by Ziqitza Healthcare Ltd Ambulance Staff. Sharing with you a story of an Ambulance driver, 29-year-old Sunil Vishwakarma, who took Corona patients to a regular hospital, says he has been out of the house for 31 days. So far, more than 100 patients have been taken to the hospital by him in Madhya Pradesh. He has done this while staying away from his family and made his home in the police station itself for months. While his family of wife, 4 month and 5-year-old son who lives in Indore amidst hardships. Sunil has done this to avoid his family getting infected. When the lockdown happened everybody was heading towards their hometown. RoshanLal, a Paramedic who has served over 84 Corona patients in Punjab by deciding to stay there to serve people leaving his family in Rajasthan. There are months when the children’s were unable to see and stay with their fathers [due to fear of infection] as the drivers and technicians first carry an infected patient in their lap or on a stretcher before they are put into an ambulance. They come into direct contact with Covid patients daily and are unsung heroes of our society; their sacrifices are not praised by anyone. They keep on working wearing personal protection equipment (PPE) kits for hours, despite the fact that they are mistreated both by family members of patients and doctors or staff of hospitals sometimes. Ziqitza Healthcare the organization that is behind managing the call centre for 108 Ambulance and 104 Helplines ensured the staff safety on the field and at the workplace ensured sitting arrangements were done with social distancing norms, fumigation of office at frequent intervals or providing buses for their transfers or making food and stay arrangements. All this was done along with efficient management of shift timings are managed from 12hrs to 24hrs to cater to heavy call inflows. The Call Centre team while addressing the heavy inflow of calls stayed months away from their family to ensure they did not pass on the infection to their family members. Since its declaration as the national helpline on COVID, the Ziqitza Limited operated 108 and 104 Helpline centres have witnessed a sudden in the inflow of the calls from 2,000 per day to approximately 20,000 -22,000 calls a day; the mix includes both general health inquiries and COVID-19 specific calls. Wherein fear and anxiety caught everyone’s mind, the 104 Helpline in last 180 days has received varied nature of calls asking about COVID, symptoms, precautions, treatment, first line of actions required, hospitals handling COVID, tests to be conducted, self-isolation etc .To manage the overnight 10x increase in the calls, the capacity in the call centre was increased by Ziqitza. Seeing their rent less contribution Ziqitza Rajasthan appreciates all the Healthcare workers who are working selflessly during these tough times.
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Helios Solutions Launches ZEBOC® – a FREE Telemedicine Solution as a Tribute to Healthcare Warriors

Helios Solutions joins India’s fight against coronavirus by launching ZEBOC® a telemedicine solution that is Simple, Secure and absolutely Free. The company aims to empower healthcare superheroes by helping them reach out to their patients anywhere, anytime via any device.     As per ZEBOC’s website, it is built keeping simplicity in mind so that doctors can easily integrate it into their in-clinic practice. When we asked “Why ZEBOC?”, here’s what CEO Jigar Shah said, “In the crowded virtual care market, we saw a gap caused by small practices underserved by a space full of enterprise solutions. The current telehealth systems designed for enterprises have too many features and are expensive. So, small practices are priced out; to empower them we opted for a free business model.” The only way ZEBOC makes money is through online transactions made via the platform. However, considering the current pandemic situation the company has decided to bear all the expenses as a gesture of gratitude to all the healthcare warriors.       Today, the healthcare software systems space is full of solutions that demand tech-savvy skills from medical practitioners. ZEBOC seems to understand this notion well, as we understood when we had a word with Jose Estrella, the CTO of ZEBOC who also happens to be the initial creative figures behind this product. “Forcing doctors to adapt to enterprise-grade systems and processes is making doctors want to stop being doctors, and we can't have that. We built ZEBOC to get out of the way and let doctors do what they do best.”   Key Points to Know About ZEBOC:   ·  With ZEBOC, all are premium users; so enjoy the freedom of using all its features without any restrictions. ·  Start teleconsulting in less than a minute; no downloads required for both doctors and patients. ·  No learning curve. It’s as easy as using any video conferencing tool. ·  Secure and hassle-free payment integration to ensure intuitive patient experience. ·  Patients can also send invitations to their doctors for using ZEBOC. ·  Ensures patient data privacy and safety with DISHA compliance.     Our initial thoughts about this product is that it is designed to make the lives of doctors easier and help them deliver optimal patient experience. And the best part is that it is backed by a noble purpose of helping frontline healthcare warriors.   “The privilege to do something for my country is always special. Through ZEBOC I am fulfilling my patriotic duties. I am striving hard to make the product as intuitive as possible so that our healthcare heroes can focus on their craft,” said Chief Product Officer, Amol Londhe.     To learn more about ZEBOC and give it a try, visit their website: https://www.zeboc.in About Company : Helios Solutions is a global technology company based in Vadodara, Gujarat, that helps businesses transform for the digital era. With more than a decade of rich and varied experience in the software domain, they cater to the complex technology needs of a diverse set of clientele across multiple industries. ZEBOC® is their initiative to support all the healthcare superheroes who are at the frontline of this battle and make their life easy, stress-free, and most importantly, safe. Media Contact: Contact Person : Dipti Patel Designation : Business Development Executive Email : dipti.patel@zeboc.com  Phone : +91 94286 88888
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WE CAN'T KEEP CALM! THE BEST EXPLAINER VIDEO MAKER IS HERE!

Acadecraft is one of the best explainer video maker companies. Since its establishment, the company has been consistent with its performance. It has satisfied the need of the clients in every possible way. Explainer videos are getting prominence in today's market. Has it ever occurred to you why? The Covid-19 pandemic has made sure that we do not step out of our houses. Similarly, it has closed every school and company around the world. So, did that mean we stopped? Of course not! We have found out our ways to deal with the problem. With online video conferencing applications, businesses and schools are getting their work done. Similarly, with the explainer video maker, the children can learn better.  Explainer videos have a lot of benefits. Do you want to know about some of them? ·        It engages the children in learning. ·        The videos are visually attractive, and hence it helps the children to understand better. ·        The learners can re-watch a video several times. ·        Videos help the learners to grasp information faster. Being among the phenomenal explainer video maker services, Acadecraft understands its responsibility. It makes sure to provide accurate and authentic content always. Do you know how they do it? Let’s hear it from the expert team itself! “First, we collaborate with the client and understand their requirements. We then choose a video style depending on the business type and target audience and then develop an engaging and descriptive script. Based on it, we then record and edit the audio narration for the video.  Then, we collect, edit and arrange the video clips on templates and merge or dub the audio with the video. We then test the accessibility of the explainer video using assistive technology, and finally, our quality analysts review our content for accuracy and accessibility.”   The company has a team of subject matter experts, content developers, instructional designers, quality analysts, and many others. They are efficient. The only aim they work for is 100% client satisfaction.   Does it sound to cliché? But, it indeed is the truth. The company provides several explainer video maker services so that it is easy for the clients. Some of them include: ·        Whiteboard Animation ·        Live Action ·        Stop Motion ·        Typography   If you want a service that is innovative, fresh, and precise, give Acadecraft a try! The price that you'll pay will be worth everything! By the way, the price will not burn your pockets at all! Get more details:  https://www.acadecraft.com/accessibility/explainer-video/
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